Brandon Maxwell Ecommerce

I led the design and execution of digital brand assets for Brandon Maxwell, spanning seasonal email campaigns, homepage hero graphics, and paid social/display ads. Each piece was designed to echo the brand’s sophisticated, modern aesthetic while driving performance across platforms.

Highlights include:

• Email marketing campaigns promoting collection launches, runway shows, and exclusive drops
• Dynamic homepage hero visuals that introduced seasonal collections with editorial impact
• High-converting digital ad suites (static and motion) for Meta, Google, and affiliate channels

From concept through final delivery, I ensured all creative remained consistent with Brandon Maxwell’s tone—elevated yet approachable, fashion-forward yet grounded in craftsmanship. These assets played a key role in growing brand engagement and strengthening the digital customer journey.